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Mass Society And Mass Culture: Reinventing The Nobleman
(Allen Armac)

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New York Times Review
Mass Society and Mass Culture: Reinventing the Nobleman
by Allen Armac

Today?s culture, according to author Allen Armac in his
brilliant and thought-provoking new book, is a mass
culture. We live, breathe, work and often think as a group.
We have mass education, mass entertainment, mass industrial
production and mass religions as well. But where did this
kind of group culture come from?
Armac carefully traces its creation back to the rise of the
middle class, which largely began as a demographic movement
in 1870, when ordinary people took on the world of
the ?royals? and rebuilt it to their taste, stripping the
pomp and glory to try to create a braver new world. But in
doing so, Armac argues, these same people impacted every
aspect of our lives from that day forward ? and not always
for the better.
From education to communication to public opinion, we live
in a global society. Everything we see, say or do is
impacted by the masses. Given this, can any one individual
improve present social conditions and make a better world
for everyone? Can we go beyond our present mass culture to
create brand new societal trends and values that we want to
succeed and do away with those that we don?t? And can we
reclaim the beauty of old artisan traditions instead of
mass productions?
Armac answers these intriguing questions and more as he
examines mass cultures through history in incisive,
thorough and absolutely fascinating detail. The essence of
the book reaches its climax in the last chapter that shows
us an ideal way out from the dead-end of our age ?
ennoblement of the entire population. Provocative and
pointed and simmering with intelligence, this is one book
that should be essential reading for every thinking person.

About The Author
Article by Ellen Tanner Marsh. Ms Marsh is one of the most
respected and recognized New York Times best selling
authors. Any reproduction of this article needs to have an
html link pointing to: http://www.masssociety.szm.com.



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