Charlie And Thechocolate Factory
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"Charlie And The Chocolate Factory" Breaks IMAX Box OfficeRecords Charlie and the Chocolate Factory: The IMAX Experience opened to enthusiasticaudience reception and record breaking box Office performance this past weekend. IMAX Corporation and Warner Bros. Pictures today announced that "Charlie and theChocolate Factory: The IMAX Experience" opened to enthusiastic audience reception andrecord breaking box office performance this past weekend. The film debuted in a record 65 North American theaters grossing an estimated $2.21million over the three-day period, for a per screen average of more than $34,000. The movie also set single day box office records with the biggest opening day, Saturdayand Sunday for an IMAX digitally re-mastered release. Batman Begins: The IMAX Experience continues to draw crowds around the world, and inless than five weeks the film has now grossed approximately $12.5 million worldwide. Withthe two films combining to gross over $2.5 million, the three-day period was IMAX''s highestgrossing summer weekend. "Early research shows that everyone from eight to eighty loves Charlie end the ChocolateFactory at IMAX theatres," said Dan Fellman, President of Domestic Distribution at WarnerBros. Pictures. "IMAX offers moviegoers a special and unique way to experience ourtentpole films?. "Charlie and the Chocolate Factory: The IMAX Experience had a phenomenal all-recordbreaking opening largely due to its wide audience appeal ?, said IMAX Co-Chairmen andCo-CEOs Richard L. Gelfond and Bradley J. Wechsler. "Charlie and the Chocolate Factory has incredible word of mouth coming out of its firstweekend, and Batman Begins continues to show strong legs in IMAX theaters, which hasus confident our blockbuster summer film slate will continue generating impressive boxoffice returns throughout the season." Gelfond added.
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