Saving Big Blue
(Robert Slater)
Listen, my children, and you shall hear the incredible saga of how IBM nearly died and was revived by Lou Gerstner. Robert Slater tells the tale of IBM?s turnaround after it nearly sank under the weight of institutionalized arrogance and failure to heed advancements in the industry it had dominated. Gerstner broke company tradition, fired employees who believed they had a sinecure, slashed a decade-old bureaucracy, and switched IBM?s focus from products to solutions. This action portrait shows a man smart enough and tough enough to rebuild an empire. The book?s lessons are artfully woven into the fabric of Gerstner?s personal story and IBM?s corporate history.
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