Resumo de The Crisis Counselor (a Step-by-step Guide To Managing A Business Crisis)

Every business, whether a large one or a small one, has problems. There is hardly any day without problems. Some small problems get solved on their own, some are quickly solved by the executives, some are not able to be resolved quickly, & some may occur suddenly & unexpectedly, & take the shape of a crisis. This has effects like damage to the company reputation & the careers of the executives etc. In thirteen Chapters contained in three parts of this book, the author gives details of some dynamic strategies for dealing with various crises, & also professional criticism, for ways for better managing of the situations. With its help, we can identify a crisis, think & plan for managing it, study & practice the process of crisis-response. It gives a list of fifteen crises, & seven rules for preparation for the crises. Most of the book is in the form of questions & answers. The general format of the Chapters (except one Chapter) is, some questions for self test & their evaluation, examples, lessons to learn, closing thoughts & tips to consider. Efforts can be made for preventing & managing crises, by quick implementation through tips, anecdotes & the given techniques. The final Chapter summarizes some of the important salient points, for improving our organization & surviving the crises in future. These are generally relevant for most of the organizations, with minor variations with the particular type of organization. Crises may be of major type, which cause headlines, & also other types which also must be properly attended to, for survival of the company. It is essential to establish a crisis management group, & also develop a culture in the company, for reducing the effects of crises on the company, by advance planning, preparation, communications & evaluation. Every crisis gives warning signals in advance, which should be noted by the management team. The crisis management group should meet regularly. General awareness for all, & special training for crises must be arranged. Communications about the crisis with our employees, customers, media, & others concerned must be actively organized. The top management must size up the situation early, not run away from the situation, & communicate the total bad news at one time(& not piecemeal continuous negative news), evaluate & monitor the major activities engaged in handling the crisis. We should try our utmost, & see that our reputation is not affected by the crisis, since it takes a long time to rebuild it, once broken.
It is a practical, interesting & easy-to-read, reference guide for owners, CEO's, executives, & others connected with the business in general, for effectively preventing & managing crises. Its contents are helpful in making a foundation of knowledge, for planning, & managing crises in the organizations. Experience of this abstract writer, during his service career has been that, most of the common crises can be contained to a reasonable size, & with the advance preparation, written instructions, & quick assembling of the resources required, the initial expected severity can be softened to a large extent, so that crisis can be brought to a controllable state, & thus managed effectively.

Resumos Relacionados