Who Moved My Cheese?
(Dr. Spencer Johnson)
CHEESE has had universal appeal ? whether in the literal sense or otherwise. One is always out to get his share of CHEESE from this world. Cheese can be anything and everything you yearn for ? a great job, a beautiful relationship, a pretty home or a happy life. Spencer takes the reader all the way to that imaginary world where the aptly named hem and haw teams up with sniff and scurry to provide one with an insight to our own self ? how we would behave under different circumstances. Dr. Spencer Johnson?s ?Who Moved My Cheese? is not just a story book but is a management tool which has universal appeal and in the present fast changing world of ours ? a must read for all. It is a great management tool which is great in its simplicity and also its mass appeal. It propounds the basic management theory ? The Paradigm Shift. Whatever stage, age, strata, race or religion one may belong to ? each and everyone is able to identify himself / herself with one of Spencer?s characters. Each character is unique in its approach to life ? SNIF, who sniffs at everything before he takes another step; SCURRY, who is more into action and scurries on; HEM, who always feared change refuses to see the writing on the wall and then there is HAW, who gradually adapts according to needs. Life is a maze and one has to find his cheese over and over again. It propounds that the only permanent thing in this world is ?Change?. And the earlier one accepts this fact and adapts, the faster he is going to taste success. When one is bogged down with day to day affairs, one would hardly be able to take a fresh look at his surroundings ? his relationships ? his career ? his life itself. One reading of this book and you feel rejuvenated and liberated ? that is the magic that Spencer has weaved.
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